Tips for Choosing Domain Name

While choosing a domain name, you should be a bit selective because it is either going to last a long time or be a pain to change. There are some important things you should consider before picking a domain name regardless of whether you have a new business or an existing brand that is ready for a strong web presence.

Tips for Choosing a Domain Name

Keep it Short - Length

A long name of any sort is hard to remember, which is exactly what you don't want when it comes to your domain. Plus the longer it is the more likely someone might misspell it.

Keep it Easy to Type

When you want someone to share the name of your domain, they should not get tongue tied with the pronunciation. Also you shouldn't be using variations on spelling of words, using hyphens or numbers, or anything else that can cause someone to not find you.

Make it Memorable

There are millions of domains out there, so it makes sense to have a memorable name. It helps to try and related the name to what it is you actually do as a business as well. Some names are too bland and boring but it is a fine line between unique and hard to remember.

Make it Brandable

You want your name to sound like something real - your brand. You want a powerful name that is something you can easily market and is not generic which gets easily lost.

Research is Important

While you are performing these steps it is important to do your research. There are millions of domains already in existence and you need to be careful when you are considering yours. You don't want to confuse your domain with something similar and you also don't want to step on an existing trademark.